The ongoing joke around here at Earth Henna is about how for 11 years, we had the smallest product line in the history of commerce: one product! Yes, we came up with variations on our Earth Henna Temporary Tattoo Kit—let’s see, there’s the Premium Henna Tattoo Kit; the Classic Henna Tattoo Kit; the Mehndi Book & Kit Set; the Henna Kit for Kids; and the Earth Henna Refill Kit. Still, those are all henna kits!
Then came the Earth Jagua Black Temporary Tattoo Kit in 2009. To that original jagua kit, we added the Premium Jagua kit and the Jagua Refill Kit. Hey, we were moving up there in the world with not one, but two products. Woo hoo!
And now—wait for it—comes our 3rd product! Are you impressed? We are! Last week, we formally introduced our “white henna” temporary tattoo kit, or as it’s known in our office, and on the package: the White Lace Temporary Tatoo Kit. It also has two other names: White Lace/Silver Lace Temporary Tattoo Kit and White Lace/Gold Lace Temporary Tattoo Kit. Are you confused yet? Here’s the deal:
Although everyone in the world calls this hot, new form of temporary body art “white henna,” by now I’m sure you know there’s no such thing as white henna. The henna plant stains the skin a dark reddish brown, right? Right.
The reason everyone calls it “white henna” is because designs created with this product—which is a mix of white body paint and medical grade adhesive—typically look just like good old, traditional henna tattoos. But in this case, the skin is not stained white. The design sits on top of the skin, is set with a sprinkle of corn starch, and presto, in five minutes, your design is done! Bye bye. have a good time!
These designs, which last 1-5 days on the skin, depending on where they are on the body, are perfect for parties, weddings, music festivals, and any other special event where you want to stand out.
Now, about this silver and gold business. We currently have two White Lace Temporary Tattoo Kits. A White Lace/Silver Lace Kit, and a White Lace/Gold Lace kit. The White Lace/Silver Lace Kit comes with corn starch (for setting white designs) and silver glitter (which you use instead of corn starch, if you want a sparkly look. They’re totally gorgeous, either way, but this gives you options!
Our White Lace/Gold Lace kit, which comes with corn starch and gold glitter for you golden shimmery types, are available exclusively on our website and exclusively at Urban Outfitters in March in their stores and on their website.
Henna Tattoo Kits, Jagua Tattoo Kits and White Lace kits. 3 products! We’ve hit the big time!
P.S. Check it out! Get an introductory 10% off White Lace Kits until February 28. Just enter promo code: whitehenna10 at checkout! AND, get free shipping when you spend $30 or more at www.earthhenna.com!