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    Temp Tat News — body adornment

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    We've Gone International!

    We've Gone International!

    "And, if you are going to Outside Lands, Bonnaroo, Coahella, etc.

    --for the first or tenth time--you will impress the other revelers

    with your deviant, dark jagua tattoos."

    "So, if you are contemplating getting a real tattoo, Earth Henna's

    Black Jagua Temporary Tattoo Kit might be 

    the safest way to test out some designs before committing."

    From SOMA Magazine's Spring Fashion Issue    

    Just have to share! Earth Henna is featured in the April/May issue of SOMA Magazine, and we couldn't be prouder. Thank you to Leah Tassinari and all the great people at SOMA for including us in the coolest new wave magazine in the world! Here is a reprint of the entire article. Let SOMA know you like it by clicking here. Thank you!

     

     Hailed internationally as the seminal voice and vision of independent, avant-garde arts, fashion, culture and design for 27 years, SOMA Magazine has cultivated immense organic appeal and forged its place within the thriving creative industries and communities the world over.  

     

    Prepare yourself for an onslaught of “woke” Instagram posts and hippie-chic clothing lines flooding your Facebook feed; Festival season is upon us! As influencers and techies alike swarm the once desolate fields, swaying to the latest EDM mashups, clothing becomes scarce and glitter and flower crowns become apropos; mild appropriation occurs as fashionistas naively don cornrows or feathers purchased at the nearest fast-fashion retailer; and every sad sob stuck in an office rolls his or her eyes, feigning indifference at what, admittedly, looks like a damn good time. Henna, traditionally used for social occasions in select Eastern cultures (most recognizably in Indian weddings), has also recently become a trend in the fashion and festival worlds, with floral scrolls and linear abstractions climbing up the wrists of many a festival frolicker. Earth Henna, a family owned business, foresaw this trend when they started their business back in 1997 and branched out to offer creative kits as well as unique dye colors to stand out from the rest of the temporarily-tattooed crowd.

    Husband and wife duo, Pascal Giacomo and Carine Fabius, opened the first henna tattoo studio in the United States. It was through this direct work with pleased customers that the idea to package and sell henna kits was born. The pair earned media accolades for their work, and Fabius even published a book on the art form. Nowadays, henna artists can be hired for weddings and kits can be bought online or at certain retailers, so frankly, what sets Earth Henna apart is not obvious at first. However, the brand has a unique story and a commitment to keeping the product natural that distinguish it from others.

    Reading the Earth Henna story is almost like delving into The Alchemist — if you close your eyes, you can almost picture Giacomini wandering like a shepherd through the deserts of Morocco. In the Sahara Desert, Giacomini learned about the henna harvesting process, where a family of henna farmers showed him the mill where dried leaves were turned into powder for application. After finding the source for the tattoos, Giacomini and Fabius then proceeded to improve the shelf life while still keeping the product natural. After a plethora of tests and trial runs, their flagship product was born.

    After the success and popularity of the traditional “red” henna kits, customers began to inquire about black henna that mimics real tattoos, and so began the second international research journey. This trip brought Giacomini to the Peruvian Amazon where he met the very primal tribe of Matsés Indians in the jungle. After begrudgingly welcoming him into their community, they showed him the jagua fruit and the processes used to create all natural, non-harmful jagua tattoos, i.e. temporary, all-natural, black tattoos.

    So, if you are contemplating getting a real tattoo, Earth Henna’s Black Jagua Temporary Tattoo Kit might be the safest way to test out some designs before committing. The kits also come with stencils if you don’t know what design you want, or if you just recently had five espresso shots. And, if you are going to Outside Lands, Bonnaroo, Coachella, etc. — for the first or tenth time — you will impress the other revelers with your deviant, dark jagua tattoos.

    Text by Leah Tassinari

    jagua tattoo

    Photo courtesy of Violetta Villacorta

    Visit us at www.earthhenna.com!

    Golden Summer, Here I Come

    Golden Summer, Here I Come

    I am obsessed with what people are wearing at Coachella. Wherever I am online, there's something grabbing my attention because it's usually saying Best or Weirdest Outfits from Coachella. I'v become a click monster! And what have I seen upon clicking? GlitterGlitterGlitter. No surprise here, but still! It's literally glitter season! People don't care that their body art looks just like everybody else's body art. Which is fine. I have often gone to parties and festivals wearing the same exact outfit as my bestie. Everyone thinks we're twins, and that's so much fun.

    In any case, after seeing all that glittery, shiny, glimmery body adornment, even though I'm not going to Coachella, I totally got the jones for something gold. Ever since we came out with our white henna kits that come with silver and gold glitter, I have to say I've been more attracted to the silver than the gold. But last night, just before going off to a business dinner, I asked our resident artist, Paddy Hockett, to create something on my wrist, and when it came time to add the glitter, I thought Why not go for the gold this time? Next thing I know, I am the belle of the business. Every single woman there (of all ages) wanted to know where I got my gold glitter henna tattoo, where they could get one, and how easy is it to do?

    Obviously I love all those questions 'cause I've got the answers! Our two White henna tattoo kits, which come with silver glitter and gold glitter (for those times when you need to sparkle) come with everything you need to create fab temporary tattoos that make you stand out. For the next few weeks, I'm going gold! How about you?

    To get your kits, visit our website at www.earthhenna.com.

     

    Sometimes, You Just Want A Henna Tattoo

    Sometimes, You Just Want A Henna Tattoo

    Me, tooling around in my husband's giant Chevy pick-up

     

    I can’t draw. My company, Earth Henna, manufactures the Earth Henna tattoo kits, but I can’t draw. I wrote a book about henna titled Mehndi, The Art of Henna Body Painting, but I can’t draw. Isn’t that sad? So when I feel like getting a beautiful henna tattoo I am lucky to know lots of fabulous LA henna artists, whom I can call upon for body adornment, which is awesome. And often, when the mood for a henna tattoo hits me, I turn to the stencils that come in our Earth Henna temporary tattoo kits, which makes it really easy to create a cool design just by tracing over the stencil. Then I allow myself to get creative, adding little flourishes of my own as I go.

    But sometimes, I don’t want to schedule an appointment with an artist, and I really, really just want to pull out my applicator bottle and go to town, without worrying about how perfect the design will be. Still, I know my limitations! So that’s when I turn to my trusted “lines.” They’re not swirly, they’re not leading to something floral; they're not symmetrical, either, but they really appeal to me. So, I just go very slowly, and draw 3-5 lines around my wrist, trying to make them as equidistant as possible, without getting obsessive about it. My lines aren’t straight and they’re usually not even, but you know what? I always get tons of compliments on them. I guess there’s something a little tribal about them.

    My lines are simple and straightforward. Nothing fancy here—just a very satisfying answer to my recurring henna tattoo craving. Why am I telling you this? Just to inspire you to do your own thing! It doesn’t matter if it’s imperfect. Who cares? Perfection is for perfectionists, and they’re usually a little uptight. If you feel like a henna tattoo, forget about trying to compete with the great designs you see online. Do whatever inspires you. It's a lot of fun!

    Our henna kits are 15% off until April 21, with free shipping if you spend over $30. Use code: FESTIVAL15 and enjoy! (We called it festival 15 'cause it's festival season, and festival goers love henna tattoos, and buy lots of henna tattoo kits this time of year!)

    Coachella, New Orleans Jazz Fest, Stagecoach—How to Choose?

    Coachella, New Orleans Jazz Fest, Stagecoach—How to Choose?

    OK, so most of us have limited budgets, and we love festivals, so how do you decide which one(s) to attend, which ones to cross off your list, which one you’ll do next year, instead? Aaaargh! Sorry, but I don’t have any answers. I suggest eenie meenie myney mo, and enjoy yourself anytime and anywhere you are lucky enough to land.

    And what if, for whatever reason, you can’t make it to any of them? Gasp! Well, here I do have a solution: create festival season wherever you are! First things first, get your body art on. Of course, you expect that from me, but still, it’s true. Seems to me that people who love music festivals also love body adornment, just like us guys on the Earth Henna team. So to put yourself in the mood, I say choose among oh, so many options!—henna tattoos, jagua tattoos, white henna tattoos, silver henna tattoos, gold henna tattoos, and a whole assortment of flash and stick-on temporary tattoos from our Beauty collection, which offers shiny, shimmery and glamorous body art options for glowing, and even scented tattooed skin!

    I guarantee that, once you’re all decked out with gorgeous body art—watercolor butterflies on your shoulder; floral vines going up your arms and legs; shimmery gold flash tattoos around your eyes and on your finger tips; beautiful, symbolic henna tattoos on your hands; or beautiful, tribal jagua tattoos on the back of your neck, you’ll start to hear the music follow you around wherever you go!

    Get in the groove. From now until April 21, all temporary tattoo kits and Beauty products are 15% off, with FREE SHIPPING if you spend $30. It’s our pleasure to serve your body adornment needs!

    Jagua From Head to Toe

    Jagua From Head to Toe

    People just love having painted hands. There’s something so exotic and tribal and just plain gorgeous about adorning your hands with a beautiful temporary tattoo; not to mention watching the surprised and delighted looks on people’s faces as they catch a glimpse of your unexpectedly decorated hands, as you talk animatedly about something, or make a motion, or reach for a glass. Look at this cool design, which graces the cover of our Earth Jagua Black Temporary Tattoo Kit:

    Fabulous, right? But ladies and gentlemen, why stop at your hands? Once you have your Earth Jagua gel in hand, why not consider your entire body a canvas? Jagua gives you the appearance of having a permanent tattoo, so why not go to town? If you could tattoo your legs, your back, the back of your neck, your chest, your feet, what design would you choose? At Earth Henna, our tag line is “Paint your body beautiful.” So, no surprise, we recommend experimentation! Check out these beautiful designs:

    Feeling inspired? Go for it! Our Earth Jagua gel is all-natural—it is not black henna, nor does it contain henna. The mesmerizing blue/black color comes from the jagua fruit, which grows deep in the Peruvian Amazon jungle. The Matsés people, who we’ve been working with for eight years, climb the trees, collect the fruit, peel it, grate it to get the pulp, which is then squeezed to get the juice. That juice is shipped to us here in Los Angeles, where the juice is used as the base for our Earth Jagua gel. No trees are cut down to create our product, and it is, hands down, the best jagua gel available anywhere. We’re biased, but we’re right!

    There’s a 15% off sale on all henna and jagua kits (and white henna kits, and all beauty products too!) at www.earthhenna.com until April 21. And if you spend $30, you get free shipping. What are you waiting for? Just use code: FESTIVAL15.